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Sales Strategy & Business Analyst

Company: AppFolio
Location: Santa Barbara
Posted on: March 24, 2020

Job Description:

Hi, We're AppFolio.

We're innovators, changemakers, and collaborators. We're more than just a software company - we're a cloud-based powerhouse that creates products to make our customers' lives easier. We're revolutionizing the way people do business, and we want your ideas, your enthusiasm, and your passion to help us keep on innovating.

We love where we work, and you can, too.



What You'll Do:

As a Sales Strategy & Business Analyst, you will be in a dynamic position spanning sales analytics, sales optimization, and business operational support. Expect to leverage statistical analysis and internal data insights to create compelling dashboards and KPIs that keep sales running in a clear, quick and aligned fashion. Empower the VP Sales with data around pacing, progress and sales gaps to steer the sales ship towards growth quarter after quarter.

Operationally, the focus will be on forecasting, trend analysis, business performance tracking, and formulation of actionable recommendations. The successful candidate will work very closely with the Sales and Marketing segment leaders to track and analyze overall sales performance and various cross-functional initiatives. Deliverables take the form of analysis on sales KPIs, initiative performance, and sales coverage/pipeline.

You will help contribute to our data and analytics foundation - including executive reporting, dashboards, and KPIs. You should have experience with building operational and financial models and analyzing data.

What We are Looking For:


  • Serve as a trusted partner to the VP of Sales by Interpreting key performance metrics, performing analysis on sales data, and partnering with cross-functional teams to develop fact-based recommendations.
  • Develop proactive analysis, reports, and dashboards to improve visibility of the sales organization and to help sales leaders manage their territories
  • Assist with building leadership presentations, crafting the narratives of Sales.
  • Empower the field sales team by ensuring accurate forecasts and total transparency

    Must Haves:

    • 4+ years of work experience in sales, sales management, sales strategy or equivalent function with significant exposure to sales teams, OR experience in management consulting with strong exposure to B2B go-to-market strategy
    • Experience with predictive and prescriptive analyses, modeling, and segmentation
    • Ability to conduct sophisticated and creative analysis, yet translate those results to easily digestible messages, communications, and presentations
    • Confident executive presence and engagement skills
    • Highly collaborative style with strong influence skills
    • Budding data expert. Querying and scoping (SQL, Salesforce), analysis (Excel), summarizing (pivot tables, charts, slides, written explanation), reporting (dashboards, repositories)
    • Detail-oriented with a knack for organization and process improvement.
    • Comfortable working in a fast-paced environment while dealing with ambiguity
    • Proficient in Salesforce, Tableau, and BigQuery/SQL and Google Suite

      Our Story

      AppFolio (NASDAQ: APPF) was founded in 2006 with the mission to revolutionize vertical industry businesses by providing great software and service. Our easy-to-use, cloud-based software helps our customers more effectively market, manage, and grow their businesses.

      To find out more about what AppFolio has to offer, check out appfolioinc.com/careers.

Keywords: AppFolio, Santa Barbara , Sales Strategy & Business Analyst, Sales , Santa Barbara, California

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