Marketing Officer, Corporate Events
Company: Cathay General Bancorp
Location: El Monte
Posted on: February 17, 2026
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Job Description:
Within established policies and department procedures, the
Marketing Officer, Corporate Events is responsible for planning,
developing, and executing in-person and virtual events to enhance
brand visibility and strengthen community engagement across its
business service network. We are seeking a dynamic Marketing
Officer, Corporate Events, to join our team. The ideal candidate
will have a passion for organizing and executing successful events,
possess excellent communication skills, and thrive in a fast-paced
environment. ESSENTIAL FUNCTIONS • Manage all aspects of the Bank’s
internal and external events, including in-person, virtual, and
hybrid, from concept to completion. • Coordinate signature events
such as the Annual Charity Golf Tournament, Economic Outlook in
Fall and Spring, Branch Anniversary Open House, Walk for Hope,
Scholarship Foundation Recipients, Branch Networking, and regional
Lunar New Year events. • Create a comprehensive event strategy and
detailed plans that align with the Bank’s objectives. • Manage and
track event budgets, negotiate contracts, and ensure cost
efficiency. • Coordinate with vendors and internal business lines
to meet the event goals and deliver exceptional experiences. •
Provide outstanding customer service to clients, guests, and
stakeholders throughout each event. • Identify, procure, and manage
the distribution of specific gift items for events. • Work with
in-house Graphic Designer and third-party vendors to produce event
related creative assets, print materials, and webpage updates. •
Coordinate with internal departments to ensure all events adhere to
branding guidelines, compliance, and legal requirements.
QUALIFICATIONS Education: • College degree in Marketing,
Communications, or related discipline preferred. Experience: •
Minimum 3-5 years of experience in administrative, event planning,
hospitality, or related areas, including marketing and corporate
event settings. Skills/Ability: • Excellent verbal & written
communication skills with proven experience in events management or
related field. Budget management skills and proficiency. Ability to
work in a fast-paced environment, prioritize multiple tasks, and
consistently meet deadlines. Ability to quickly learn, adaptability
to new technologies, methodologies, and creative trends. Strong
organizational and time management skills are necessary. Strong
problem-solving, resource management, and time-management skills.
Highly organized, results-oriented with strong attention to detail
and good follow-through skills. Team player ensures team and
department goals are met or exceeded. Highly enthusiastic and
self-motivated. Proficient in Word, Excel, and PowerPoint. Fluency
in English, and Chinese preferred.
Keywords: Cathay General Bancorp, Santa Barbara , Marketing Officer, Corporate Events, PR / Public Relations , El Monte, California
