Associate Platform Manager

Company: Epsilon
Location: Santa Barbara
Posted on: July 18, 2021

Job Description:

Company Description

Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.

Job Description

About this role 

As part of Platform Management, you will be a part of a cross-functional team tasked with developing industry leading capabilities in Epsilon’s CORE Platform. Today’s digital advertising campaigns are more complex than ever, with highly targeted audiences, complex bidding algorithms and a variety of creative formats that can reach users across their devices. Epsilon leverages these technologies with our proprietary personalization capabilities to dynamically render impressions and videos based on each individual’s profile and context, creating a true 1 to 1 experience. 

You will be responsible for helping manage and drive the platform vision and roadmap. Our team’s end goal is to make it easy for end users to setup, validate and measure digital campaigns that allow our clients to reach their marketing objectives. You work closely with our UX, Engineering and Operational stakeholders to solution best in class features. 

Responsibilities: 

• Interface with internal client-facing teams to understand and document business needs and use cases. 
• Define user stories and product requirements for new and enhanced platform features. 
• Work closely with UI/UX designers to make campaign setups simple and intuitive for end users. 
• Incorporate new industry capabilities and best practices into our tools. 
• Conduct competitive analysis and research to keep the Epsilon’s digital advertising feature set competitive and differentiated in the marketplace. 
• Be the technical expert on how features should be setup and executed on the platform. 
• Rollout new features and capabilities to operations teams, including training end users and prioritizing feedback into the development roadmap. 

Requirements: 

• One to three years of product management or equivalent experience, three to five years total experience preferred. 
• Knowledge of usability and software product design principles, and experience in wire-framing is desired. 
• Excellent written and verbal communication skills including the ability to write effective product specifications and use cases. 
• Conduct a basic business analysis. Basic SQL knowledge is desirable. 
• Knowledge of ad tech is highly desirable. 

Qualifications

Additional Information

Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer.  Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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Keywords: Epsilon, Santa Barbara , Associate Platform Manager, Other , Santa Barbara, California